Do you have any idea where do you stand in this stiff competition? Do you know the amount of good will that you’ve gained over your online duration? Most of you would say no. But, don’t you think that these questions really affect your online credibility presence? Knowing such answers really push you to go that one extra step to win the race. Start with a Market Place Analysis. Find out where you stand in the industry by various methods and practices.
One of the best methods is by studying your competitors. Know their strategies and tactics which they have implemented in their landing page. Take up some ideas which you think will help you in your business. Your competitors may have a better conversion rate than you. Find out such reasons and put them under the microscope. This practice provides you that extra leverage that you desperately need to win the market. Incorporating their ideas along with your own personal strategy can really boost your website performance.
Let’s see some of the places where you can know what people say about you and your product and your company.
A. Contact Industry Experts:
People ask experts. They just follow them. Audiences will do anything what they say. If they say to “Buy A”. Audiences will “Buy A”. Such is their influence and such is their power. A better way to stay one step ahead is to contact such industry and market experts and ask them about how they feel with your website. Ask them give in their thoughts and opinions. Implement their ideas and see whether they affect your conversion rates or not.
B. Customer Reviews in Forums:
Sign up and participate in forum discussions. Check about your product reviews straight from your customers’ mouth. Find out what they liked the most in your page which forced them to become your customer. People discuss about various things and they will discuss about your product too.
C. Make Use of Social Media Sites:
Social networking sites are the best place from where you can find the most natural review of your product. Provide a link to your website and ask questions to the people about what they liked and disliked in your site. The answer would be highly organic.
Implement such tactics to determine your position in market space. If you have some more tricks, kindly mention it in our comments for our readers.
If you are looking for a step by step process to optimize the conversion rate of your website, you can visit our Conversion Rate Optimization Guide to turn your visitors into customers. Please feel free to leave any comment you have in your mind.